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Writer's pictureVictoria

How anxiety hurts and helps founders

Updated: Sep 23

Web3 startups are high-risk moonshots, and fear often becomes the default emotion. When founders internalize this fear, it leads to anxiety, poor decisions, and distress.



But fear isn't just something to avoid—understanding how it can help and hurt you is crucial. The key to thriving as a founder is learning how to generate trust as a counterbalance to fear.


There’s always a sense of scarcity—never enough time, resources, or certainty to hold onto—and the natural response to that scarcity is fear. Market cycles are unpredictable, regulatory uncertainty looms large, and volatility is the norm. Web3 founders have plenty to be afraid of, but that fear isn’t a personal flaw; it’s part of the environment you’re navigating.


Anxiety can distort judgement, disrupt sleep and cause illness, harm relationships, and weaken decision-making. But dismissing these threats won’t make them go away. How do you effectively manage both yourself and the path to $B business in this high-stress, emotionally charged environment?


The most successful founders learn to manage their fear, harness its power, and cultivate trust. Trust in themselves, in their team, and in the process. Coaching provides insights, tools, and strategies to help you master these emotions, fear and trust, that will be with you from pre-seed through ICO, or IPO.



What You’ll Learn:

  • Why anxiety is so common in startup founders

  • A framework to understand how anxiety helps / hurts you

  • Strategies and exercises to manage anxiety

  • What trust is and how it supports founders’ well-being and execution

  • Strategies to generate and embody trust

  • Why generating trust is a competitive advantage

  • What it feels like to connect with other ambitious founders who are feeling their own version of what you’re going through

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